See the changes at www.campbell.edu
BUIES CREEK - Visitors to Campbell University’s website will notice a new look and more user-friendly features, the results of a six-month redesign effort by the University’s web team.
Big changes to campbell.edu include center-alignment, easier browsing on tablets, improved drop-down menus, quicker access to the school’s social networks, a sports news feed, an improved events calendar and an overall more aesthetically pleasing look, according to Bob Dry, the University’s head web designer and administrator.
“The previous site had been online for over three years, and the web has seen a lot of changes in those three years,” said Dry, who joined Campbell in October 2011. “Desktop monitors have gotten a lot bigger, and we’re finding that more and more people are accessing our sites through tablets. The new design was needed to address these changes and trends.”
Dry and web and print designer Angie Barker began working on the new templates in August. During the fall, the two presented redesign ideas and options to the University administration, and in December invited staff and faculty who manage web content to see the changes and offer their suggestions.
Dry said it’s important to note that while the look and “feel” of the site has changed, the overall content has not.
“For the campus community and those who visit the site from time to time, the same information is there; but the templates that hold the information are all new and improved,” he said. “We didn’t do any major content editing. We really just wanted to look at the structure of the site.”
The next phase in the website redesign will be the secondary pages, such as homepages for individual undergraduate and graduate schools, Dry said.
Campbell.edu has around 40,000 visitors each month. Aside from the homepage, most visit the site for information on individual schools, degrees offered, tuition information and employment. Campbell’s pharmacy and medical school pages continue to grow in viewership, while news pages, feature stories and the landing site for Campbell Magazine also attract a large audience, Dry said.
Dry invites visitors to provide feedback on the site and to send suggestions or comments to [email protected].
Story by Billy Liggett