Requirements for a Major in Professional Golf Management (BBA) (CIP 52.0999)
ACCT 213, 214, any 300-level accounting course; BADM 221, 222, 300, 313, 314, 331, 332, 336, 468; Business Administration Golf Management 111, 112, 113, 114, 115, 116, 117, 118, 490; CIS 125; ECON 223, 224, 453; twelve semester hours of School of Business electives. Two laboratory science courses from Biology, Chemistry, Environmental Science, or Physics. Incoming playing proficiency and Playing Ability Tests (PAT), and PGA Education Program.

Requirements for a Major in International Business (BBA) (CIP 52.1103)
ACCT 213, 214; BADM 221, 222, 300, 313, 314, 331, 332, 345, 468, 490, 558, 572; CIS 125; ECON 223, 224, 448, 449, 453; Foreign Language Electives 201, 202, 231, 232, and a 300-level foreign-literature course sequence in French or Spanish; GOVT 229, 343, 345.

Requirements for a Major in General Business (AA) (CIP 52.0201)
ACCT 213, 214; BADM 221, 222; CIS 125; ECON 223, 224; ENGL 101, 102, and one of 201, 202, 203, or 204 courses; PE 111 or 112, 185; Fine Arts 131; GOVT 229; HIST 111, 112; MATH 111, 160; RELG 125, one laboratory science course from Biology, Chemistry, Environmental Science, or Physics, and five semester hours of unrestricted electives.

221-222 Business Law (3,3)
The student is introduced to constitutional, criminal, and tort law as they apply to ordinary business transactions, with emphasis on contracts and negotiable instruments. Included are: the divisions of property, agency, partnerships, corporations, sales, and commercial paper. Emphasis is placed on the Uniform Commercial Code throughout the course.

300 The Philosophy of Business (3)
This course examines the philosophical and economic foundations of capitalism and entrepreneurship, with special emphasis on the role of business activity within this context. It also examines the effects of public policies that alter the economic outcomes that would otherwise occur as a result of this business activity. This requires the student to invoke basic economic theory, particularly supply and demand and opportunity cost analysis. This course also discusses the concepts of competition and monopoly, with a critical eye toward the standard theories of perfect competition and perfect monopoly. An alternative theory of entrepreneurial competition is analyzed and applied to antitrust policy. Prerequisites: ECON 223, 224 and Junior Standing.

313 Principles of Marketing (3)
A study of basic marketing principles with emphasis on customer behavior, marketing policies, programs, information, management, organizations, institutions, research, accounting concepts, and related economic theories. Case studies of various marketing activities are also included. Prerequisite: Junior Standing.

314 Corporate Finance (3)
A study of the principles, methods, and problems relating to managing the currency and long-term financial needs of corporations. The topics studied include procedures for organizing a company; classes of securities; sources of funds; dividend policies; expansion and combination; insolvency and reorganization; government regulation; and organization and methods of the money and capital markets. Prerequisite: ACCT 214.

320 Financial Planning (3)
An overview of the financial planning process including: a study of the financial services industry; the marketing of financial services; ethical standards and regulations for financial planners; the economic environment of financial planning; financial and accounting fundamentals for financial planners; an integrative analysis of risk management, investment management, tax planning, retirement planning, and estate planning. Prerequisites: ACCT 214 and ECON 223.

331 Principles of Management (3)
A study of the basic fundamentals underlying efficient and effective application in planning and control of human and economic resources under the free enterprise system. Prerequisite: Junior Standing.

332 Human Resources Management (3)
A study of policies, procedures, and techniques involved in the management of people so as to gain maximum rewards for the employee and the employer. Particular emphasis is placed upon managerial development and leadership. Prerequisite: BADM 331, or permission of instructor.

336 Business Communication (3)
A study of theory and practice in communication for business purposes. Focus is priarily in three areas: the theory, process, and problems of communication; development of effective internal communication and practice; development of effective external communication and practice. Prerequisite: Junior standing.

345 Quantitative Methods for Business and Economics (3)
This course intends to acquaint students with the role that quantitative methods play in business and economic decision making. It emphasizes, using computers and computer-assisted solution methods, the application of a wide variety of quantitative techniques to the solution of business and economic problems. Prerequisites: MATH 111 and 160.

441 Retail Management (3)
A study of the activities associated with management, merchandising, and promotional activities in the competitive business environment associated with retail outlets. Topics include the market structure of retailing, consumer behavior and merchandising strategy, the financial tools to achieve profitability, and trends and current research in retailing. Prerequisites: BADM 313and 331.

442 Advertising (3)
An examination of advertising and promotional strategies for goods and services in for-profit and not-for-profit business environments. Topics include an analysis of the benefits of various media, the functions of advertising agencies, promotional strategies, and trends in current advertising research and applications in both domestic and international markets. Prerequisite: BADM 313.

445 Marketing Research (3)
An introduction to the fundamentals of research methodology and the usage of research in marketing decision-making. Topics include research design, sampling procedures, data collection methods, and alternate statistical methods for data analysis. Students will design and execute one or more individual and/or group research projects. Prerequisites: BADM 313, BADM 345, and MATH 160.

468 Business Policy (3)
An integrative capstone course designed, using the case-studies approach, to bring all the functional areas to bear on the analysis and solution of business problems. Prerequisite: Senior standing.

490 Business Internship (3)
Business-related employment experience with an approved organization. Related term paper required. Prerequisites: junior standing (at least); declared major in Business Administration, overall grade point average of 2.0 or greater, and completion of an independent study contract.

530 Investment Analysis (3)
A study of security analysis, with an emphasis on fundamental analysis of equities and bonds. Specific topics include market efficiency and anomalies, security valuation, asset pricing models, equity and bond fundamentals, and the use of futures and options markets. Team project involving the analysis of an actual common stock is required. Prerequisite: Senior standing.

531 Advanced Investment Analysis (3)
A study of portfolio management, with an emphasis on customizing asset allocation strategies and tactics for individual and institutional investors. Modern Portfolio Theory is introduced and applied. Topics include bond management strategies, portfolio performance evaluation, international diversification, and the assessment of alternative investments. Team project involving the development of an investment plan and the management of an associated investment portfolio is required. Prerequisite: BADM 530 or approval of instructor.

533 Principles of Insurance (3)
A study of risk and insurance applied to handling of perils and hazards; covers fields of fire, property, casualty, auto, fidelity, life, and social insurance. Prerequisites: Junior standing and completion of BADM 222 or approval of instructor.

535 Principles of Real Estate (3)
Fundamental principles and problems of purchasing, owning, leasing, developing, and operating real estate; interests in realty, liens, contracts, deeds, titles, and recording as related to individuals and business organizations, and a study of the real estate market. Prerequisites: BADM 222 and ECON 224.

554 Entrepreneurship Seminar (3)
A course designed to provide the student with practical knowledge in applying the principles of economics, marketing, and finance to the problems and challenges involved in starting and operating a new business. Topics include identifying and analyzing opportunities, obtaining financing, preparing a business plan, marketing a new product or service, and managing the new venture. Prerequisites: Senior standing.

556 Leadership Seminar (3)
Students will examine their leadership styles and their experiences as they take part in intense group problem-solving exercises. Students should develop self- awareness and insight into the interpersonal skills needed to be an effective leader. Guest speakers will also be utilized to discuss the type of leadership required for various types of business. Discussion, case studies, and student reports will be included. Prerequisite: Senior standing.

558 International Management (3)
Teaches operating across borders to deal with the following forces and issues in a global operating environment: product and service development, new competition, distribution challenges, macroeconomic and socioeconomic uncertainty, financial variables, legal differences, labor issues, a different political environment, and sociocultural-based management issues. Prerequisites: Senior standing.

560 The World of Business (3)
A course designed to relate business theory with real world applications. Business executives lead seminars, case studies, and group discussions. Prerequisite: Senior Standing.

565 Production and Operations Management (POM) (3)
An in-depth study of broad management issues of PO/M integrating the design and implementation of an effective production or delivery system for manufacturing and service organizations. Prerequisites: BADM 331 and BADM 345.

570 Professional Selling and Sales Management (3)
Today’s sales force requires a continually evolving application of marketing principles. This course examines various personal selling and sales management issues, policies, and procedures. Topics include recruitment, training, motivation, compensation, and evaluation of the sales force and the relationship of sales to other marketing functions as well as other departments within the organization. Simulated sales skill applications along with practical individual and group case studies will be utilized throughout the course. Prerequisite: Senior standing.

572 Global Marketing (3)
The application of basic marketing concepts and principles of marketing around the world. Topics include the study of international trade and financial markets, multi-cultural social and economic conditions, political and legal aspects, and ethical issues associated with multinational marketing. Lectures will be supplemented with case analyses, and, when available, appropriate guest speakers will be invited to convey key aspects related to the global economy. Prerequisite: Senior standing.

574 Consumer Behavior (3)
A study of the buying decision process through an analysis of interdisciplinary behavioral science findings in the marketing context in order to more fully understand and predict reactions of consumers to marketing strategies. Prerequisite: BADM 313.

590 Study Abroad (3)
An experiential learning course which provides students with an exposure to an understanding of the distinctive characteristics of global versus domestic operations in foreign settings under the supervision of an appropriate faculty member. Various functional areas of business are explored through various site visits and presentations in the selected foreign country or countries. Appropriate background readings and assignments are required, along with the preparation of a paper relating to the experience as determined by the instructor.

111 PGM Orientation Workshop (1)
Provides an overview of the PGA and the PGM Program. The following GPTP materials will be covered in class: PGA Constitution, Career Enhancement, and Rules of Golf. The Constitution module is designed to give you an overview of the Constitution’s contents, structure, and function. Career Enhancement covers job-seeking skills of writing resumes, cover letter, and interviewing. The Rules of Golf module is to give you a clear understanding of the importance of the rules of golf and to provide you with the information and practice you need to be able to use the rules book to make rules decisions.

112 GPTP Workshop Level 1-A (1)
The following GPTP materials will be covered in this course: Introduction to Teaching, Tournament Operations, and Golfer Development Programs. Introduction to Teaching covers the fundamentals of the golf swing and teaching techniques. Tournament Operations will give you the skills required to run a successful golf tournament. Golfer Development Programs teaches you how to develop tournaments and teach golf clinics and other programs that meet the needs, interests, and concerns of juniors, women, and senior golfers. Prerequisite: BUS GLF 111

113 GPTP Workshop Level 1-B (1)
GPTP modules of Golf Club Design & Repair, Golf Car Fleet Management, and Analysis of the Swing will be covered in class discussion. Golf Club Design and Repair will increase your knowledge of golf club design principles and give you hands-on practice in key club-repair procedures. In Golf Car Fleet Management you will learn how to develop, organize and implement a profitable golf car rental program, incorporating safe, clean, and well-maintained golf cars. Analysis of the Swing will allow you to apply what you have learned in Introduction to Teaching. Provides training in how to evaluate and analyze a student’s swing. Prerequisite: BUS GLF 112

114 GPTP Workshop Level 2-A (1)
The GPTP Pre-Seminar modules of Business Planning & Operations and Customer Relations will be covered in this course. Business Planning & Operations introduces you to the key considerations and skills involved in setting up and operating a golf facility. It enables you to learn how budgeting, forecasting, and planning contribute to a profitable operation. Customer Relations introduces you to the seven interpersonal skills and four strategies for handling everyday interactions and challenging situations. Prerequisite: BUS GLF 113

115 GPTP Workshop Level 2-B (1)
The Turfgrass Management course is designed to increase your awareness of the functions of the golf course maintenance department and the responsibilities of the golf course superintendent. Students will gain a working knowledge of fertilizers, turfgrass, weed control, insects, pests, course grooming, aerification, and chemical usage. Communication and coordination with the superintendent will be enhanced, as well as your ability to explain maintenance practices to your customers. Classroom lectures will be combined with on-the-course applications. Prerequisite: BUS GLF 114

116 GPTP Workshop Level 3-A (1)
The GPTP module of Business Communications and Pre-Seminar modules of Supervising & Delegating, Merchandising & Inventory Management, and Swing Concepts of Teaching are covered in this course. Business Communications will give you the information, models, practical concepts, and techniques you need for writing effectively. Supervising & Delegating will review and expand your understanding of effective supervision, delegation, and problem-solving techniques. Merchandising & Inventory Management enhances your ability to order, receive, display and promote golf merchandise to attract customers and increase sales. Swing Concepts of Teaching assists in developing a teaching philosophy, reviews use of teaching drills, and video instruction. Prerequisite: BUS GLF 115

117 GPTP Workshop Level 3-B (1)
The Food & Beverage Management course provides a basic understanding of how the food & beverage operation contributes to the profitability and success of the facility. The major components include a study of food costing, purchasing, inventory control, menu planning, security, staffing, and legal issues concerning the food & beverage operation. Classroom lectures will be supplemented with a four-week food & beverage internship at local facilities. Prerequisite: BUS GLF 116

118 GPTP Electives Workshop (1)
The GPTP Electives of Golf Course Design, Golf Facility Design, Golf Range Management, and Caddie Program Management are the topics to be covered. Golf Course Design gives you a working knowledge and understanding of the design process. Golf Facility Design teaches how to gather and analyze data to determine the facility’s functional and aesthetic needs. Golf Range Management covers the factors common to most successful range operations. Caddie Program Management reviews the procedures and guidelines to develop and manage a successful caddie program. Prerequisite: BUS GLF 116

490 Golf Internship 1, 2, 3, 4, 5 (1)
PGA Class "A" professionals will supervise internship opportunities that will challenge students to expand on their classroom education and enhance their future employment.