Business Administration Course Listing (BADM 000)

221-222 Business Law (3,3)
The student is introduced to constitutional, criminal, and tort law as they apply to ordinary business transactions, with emphasis on contracts and negotiable instruments. Included are: the divisions of property, agency, partnerships, corporations, sales, and commercial paper. Emphasis is placed on the Uniform Commercial Code throughout the course.

300 The Philosophy of Business (3)
This course examines the philosophical and economic foundations of capitalism and entrepreneurship, with special emphasis on the role of business activity within this context. It also examines the effects of public policies that alter the economic outcomes that would otherwise occur as a result of this business activity. This requires the student to invoke basic economic theory, particularly supply and demand and opportunity cost analysis. This course also discusses the concepts of competition and monopoly, with a critical eye toward the standard theories of perfect competition and perfect monopoly. An alternative theory of “entrepreneurial competition” is analyzed and applied to antitrust policy. Prerequisites: ECON 223, 224 and Junior Standing.

313 Principles of Marketing (3)
A study of basic marketing principles with emphasis on customer behavior, marketing policies, programs, information, management, organizations, institutions, research, accounting concepts, and related economic theories. Case studies of various marketing activities are also included. Prerequisite: ECON 224.

314 Corporate Finance (3)
A study of the principles, methods, and problems relating to managing the current and long‑term financial needs of corporations. The topics studied include procedures for organizing a company; classes of securities; sources of funds; dividend policies; expansion and combination; insolvency and reorganization; government regulation; and organization and methods of the money and capital markets. Prerequisite: ACCT 214.

320 Financial Planning (3)
An overview of the financial planning process including: a study of the financial services industry; the marketing of financial services; ethical standards and regulations for financial planners; the economic environment of financial planning; financial and accounting fundamentals for financial planners; an integrative analysis of risk management, investment management, tax planning, retirement planning, and estate planning. Prerequisites: ACCT 214 and ECON 223.

331 Principles of Management (3)
A study of the basic fundamentals underlying efficient and effective application in planning and control of human and economic resources under the free enterprise system. Prerequisite: ECON 224.

332 Human Resources Management (3)
A study of policies, procedures, and techniques involved in the management of people so as to gain maximum rewards for the employee and the employer. Particular emphasis is placed upon managerial development and leadership. Prerequisite: BADM 331.

336 Business Communication (3)
A study of theory and practice in communication for business purposes. Focus is primarily in three areas: the theory, process, and problems of communication; development of effective internal communication and practice; development of effective external communication and practice. Prerequisite: Junior standing.

345 Quantitative Methods for Business and Economics (3)
This course intends to acquaint students with the role that quantitative methods play in business and economic decision-making. It emphasizes, using computers and computer-assisted solution methods, the application of a wide variety of quantitative techniques to the solution of business and economic problems. Prerequisites: MATH 111 and 160.

369 International Business (3)
An introduction to the process, institutions, and problems associated with exporting, importing, and management of multinational business. Prerequisites: Junior standing, with courses in management and marketing.

413 International Marketing (3)
Analysis of problems of marketing across national boundaries, as well as those arising from marketing within a number of different national markets from the vantage point of the exporter as well as the international enterprise. The impact of cultural influences on the diverse strategies required to meet the challenges of international product policy, pricing, promotion and distribution. Prerequisite: Senior standing.

433 Principles of Insurance (3)
A study of risk and insurance applied to handling of perils and hazards; covers fields of fire, property, casualty, auto, fidelity, life, and social insurance. Prerequisites: Junior standing and completion of BADM 222 or approval of instructor.

435 Principles of Real Estate (3)
Fundamental principles and problems of purchasing, owning, leasing, developing, and operating real estate; interests in realty, liens, contracts, deeds, titles, and recording as related to individuals and business organizations, and a study of the real estate market. Prerequisites: BADM 222 and ECON 224.

441 Retail Management (3)
A study of retailing institutions from the point of view of principles and methods as applied to location, layout, organization, operation, merchandising, sales promotion, and control. Another objective of this course is to give the student insight into how management makes retail decisions. Prerequisite: ECON 224.

442 Advertising (3)
The purpose of this course is to provide students with a basic knowledge of advertising principles and practices in the general field of business. This includes a study of the organization and functions of advertising agencies, the selection of media, evaluation methods, advertising research, and the social and economic effects and relationships in the modern American business world. Prerequisites: ECON 223, 224, and BADM 313.

468 Business Policy (3)
An integrative capstone course designed, using the case‑studies approach, to bring all the functional areas to bear on the analysis and solution of business problems. Prerequisite: Senior standing.

490 Business Internship (3)
Business-related employment experience with an approved organization. Related term paper required. Prerequisites: junior standing (at least); declared major in Business Administration, overall grade point average of 2.0 or greater, and completion of an independent study contract.

520 Financial Planning Seminar (3)
An integrative analysis of the financial planning process, including the fundamentals of risk management, investment management, tax planning, retirement planning, and estate planning. Special focus on the need to tailor a comprehensive plan to the objectives and constraints of the individual. Individual research problem on a topical financial planning issue.

530 Investment Analysis (3)
A study of security analysis, with an emphasis on fundamental analysis of equities and bonds. Specific topics include market efficiency and anomalies, security valuation, asset pricing models, equity and bond fundamentals, and the use of futures and options markets. Team project involving the analysis of an actual common stock is required.

531 Advanced Investment Management (3)
A study of portfolio management, with and emphasis on customizing asset allocation strategies and tactics for individual and institutional investors. Modern Portfolio Theory is introduced and applied. Topics also include bond management strategies, portfolio performance evaluation, international diversification, and the assessment of alternative investments. Team project involving the development of an investment plan and then the management of an associated investment portfolio is required. Prerequisite: BADM 530.

533 Principles of Insurance (3)
A study of risk management and insurance applied to handling perils and hazards; covers fields of fire, property, casualty, auto, fidelity, life, liability, and social insurance. Individual research problem on a risk management issue.

536 Seminar in Management (3)
A study of the latest research materials in the behavioral science field. Field studies of modern management methods with emphasis on the value of the human element. Seminar and field study methods are employed. Prerequisites: Senior standing as a Business Administration major and permission of the instructor.

550 The Practice of Management (3)
A course designed to focus on an overall organization and to gain an understanding of the tasks, requirements, responsibilities, and practices of the manager. Subject matter discussed covers areas of concern with which all managers can expect to deal and in which all managers have to be literate regardless of functional background or purpose and size of their organization. Prerequisites: Senior standing as a Business Administration major and permission of the instructor.

554 Entrepreneurship Seminar (3)
A course designed to provide the student with practical knowledge in applying the principles of economics, marketing, and finance to the problems and challenges involved in starting and operating a new business. Topics include identifying and analyzing opportunities, obtaining financing, preparing a business plan, marketing a new product or service, and managing the new venture. Prerequisites: ACCT 214, ECON 224, or instructor approval.

556 Leadership Seminar (3)
This course is designed to teach leadership as the major force behind successful organizations. Guest speakers will be utilized to discuss the type of leadership required for various types of businesses. Discussion, case studies, student reports, and films will be included. Prerequisite: junior standing.

558 – International Management
Teaches operating across borders to deal with the following forces and issues in a global operating environment: product and service development, new competition, distribution challenges, macroeconomic and socioeconomic uncertainty, financial variables, legal differences, labor issues, a different political environment, and sociocultural-based management issues. (3 semester hours)

560 The World of Business (3)
A course designed to relate business theory with real-world applications. Seminars, case studies, and group discussion are led by business executives. Prerequisites: Senior standing as a Business Administration major and permission of the School of Business.

565 Production and Operations Management (POM) (3)
An in-depth study of broad management issues of PO/M integrating the design and implementation of an effective production or delivery system for manufacturing and service organizations. Prerequisites: BADM 331 and BADM 345 or Graduate standing.

567 Applied Forecasting for Managerial Decision Making (3)
Survey of current forecasting techniques and their applications to individual business forecasts and long-range plans. The course features interactive computer analysis and an applied forecasting term project. Prerequisites: BADM 331 and BADM 345 or Graduate standing.

570 – Professional Selling and Sales Management (3)
Today’s sales force requires a continually evolving application of marketing principles. This course examines various personal selling and sales management issues, policies, and procedures. Topics include recruitment, training, motivation, compensation, and evaluation of the sales force and the relationship of sales to other marketing functions as well as other departments within the organization. Simulated sales skill applications along with practical individual and group case studies will be utilized throughout the course. 

572 – Global Marketing (3)
The application of basic marketing concepts and principles of marketing around the world. Topics include the study of international trade and financial markets, multicultural social and economic conditions, political and legal aspects, and ethical issues associated with multinational marketing. Lectures will be supplemented with case analyses, and, when available, appropriate guest speakers will be invited to convey key aspects related to the global economy.

700 – Graduate Business Student Competition (3)
Student teams participate in the annual statewide Graduate Business Student Competition (GBSC), serving as business consultants to an actual client company, typically a small business registered with the North Carolina Small Business and Technology Development Center (SBTDC). Written reports and oral presentations are required. Normally taken as one of the last courses in the student’s program of study.

710 – Advanced Management Accounting (3)
A course dealing with the use of accounting data for purposes of managerial control and decision-making. Topics covered include budgeting, standard costing, profit planning, and emerging approaches for measuring productivity, quality, and financial performance. Includes lecture, problem sets, and case studies.

720 – Macroeconomics for Managerial Decision Making (3)
The course presents a balanced treatment of modern macroeconomic theories, issues, problems, and policies pertinent to the United States in a global setting. Case studies are designed to bridge the gap between theoretical rigor and practical applications of political economy for managers and policy analysts.

722 – Managerial Economics in a Global Economy (3)
The theory of the firm is used as a unifying theme to examine the interaction of economic theory (mainly microeconomics), management science, and functional areas of business in today’s global economy. Case studies covering a broad range of topics show how managerial decisions are actually made by businesses, nonprofit organizations, and government agencies.

730 – Financial Management (3)
A study of capital budgeting, financing, dividend, and working capital decisions. Topics include fundamentals of financial markets, valuation, shareholder-wealth maximization, financial statement analysis, cost of capital, asset pricing, hedging, entrepreneurial finance, and international financial issues. Case studies will supplement lectures, and a team project involving the development of a financial analysis of an actual venture/investment is required. 

732 – Management of Financial Institutions (3)
An examination of financial decision-making by commercial banks and other financial institutions operating in the financial-services sector. Topics include the roles of financial institutions; management of challenges associated with such factors as interest-rate fluctuations, market risk, credit risk, and liquidity risk; performance analysis; strategy development; asset-liability management; global aspects of managing a financial institution; hedging; and securitization. Team project involving the preparation of a strategic plan for a financial institution is required. 

734 – Financial Markets (3)
An investigation of financial markets from the perspective of financial managers of firms, venture capital firms, and investment portfolio managers, with special emphasis on venture capital/private equity and global capital markets. After addressing the roles of financial markets in our global economy, the driving forces behind market innovations, theories of the behavior of financial markets, and asset pricing models, attention will be directed toward the operation and use of venture capital and global capital markets. A team project involving the development of a plan for accessing venture capital or investing in international markets is required. 

740 – Legal Environment of Business (3)
A study of the legal environment of the firm. Emphasis is placed upon the legal system, the process by which laws are formulated and changed, and the type and forms of legal constraints imposed on firms. Consideration is also given to major legislation, court cases, and federal agency regulations that affect decisions.

750 – Organizational Behavior (3)
Based on a solid foundation of contemporary and classic scholarship, the course addresses organizational behavior theories and concepts in the context of current and emerging workplace realities. The course integrates organization behavior, globalization, information technology, and ethics. 

752 – Human Resource Management (3)
This course addresses the human resource function as a key strategic function in successful organizations. The course recognizes the dynamic relationship between strategy, people, technology, and the processes that drive organizations. Key topic areas include: employment law, staffing, compensation, human resource development, and performance management. The course uses readings, lectures, class discussions, and application activities. The application activities will help students apply the concepts to their workplaces. The course prepares the student to participate in strategic business decisions on a global basis.

758 – Strategic Management (3)
A capstone course for MBA students taught from the perspective of senior management. The course will integrate concepts, principles and practices and apply these to the strategic management of business organizations. Concepts such as the formulation of strategic vision, objectives, crafting a strategy, strategy implementation, and evaluation techniques will be learned using case analyses, computer simulations, and oral case presentations. The course will apply strategic management tools to examine traditional and e-business competitive environments. Includes an examination of the leadership role managers play in developing sustainable competitive advantage. Emerging issues will also be addressed.

760 – Contemporary Management Science Techniques (3)
Students are provided with a sound conceptual understanding of the role that management science plays in the decision-making process. Using a case/problem scenario approach, the course attempts to expose students to the application of a wide variety of quantitative techniques in management science. 

762 – Applied Forecasting for Managerial Decision Making (3)
The course is an extensive survey of current forecasting techniques and their applications in selected industries and individual business forecasts and long-range plans by management for decision-making purposes. Features interactive personal computer analysis/simulations and an applied forecasting end-of-term project. 

770 – Marketing Management (3)
A study of the role of marketing of goods and services through an analysis of organizational activities such as selection of the product mix, pricing, advertising and communications, marketing research, and channels of distribution. Environmental issues considered will include legal, social, ethical, cultural, ecological, and technical variables. Case studies along with individual and group projects will supplement class lectures.

772 – Marketing Research (3)
The methods, techniques, and procedures of acquiring, evaluating, and interpreting information for making marketing management decisions. Individual and group projects will illustrate the practical use of the tools utilized in research methodology. While the course has no stated prerequisites, it is expected that a student enrolling in this class has basic knowledge of regression analysis and analysis of variance. 

780 – Management Information Systems (3)
The course is intended to provide students with a basic understanding of Computer Based Information Systems (CBIS) and their evolution. The various types of CBIS such as Transaction Processing Systems, Management Information Systems, Decision Support Systems, Expert Systems, and Executive Support Systems will be briefly discussed. Case studies are intended to reinforce the application of CBIS in everyday management decision-making challenges.

782 – Artificial Intelligence & Expert Systems (3)
The main focus of this course is to provide students with a workable knowledge of Expert Systems (ES) and their root Artificial Intelligence (AI). The course covers the fundamentals of ES and AI and presents Knowledge Acquisition, Knowledge Elicitation, Knowledge Representation, Knowledge Utilization, and the design and development of ES for business applications. The course culminates with a student-designed pilot ES project using existing ES shells.

784 – Seminar in Advanced Topics in Information Technology (3)
Instructor provides students with an advanced topic in Information Technology (IT). Using discipline-specific research methodology, students are then asked, following a special format covered in class lectures, to submit an end of term research paper/proposal and present it to the class. 

795 MTIM (6)
An applied study of a management issue or problem of interest to managers in the trust, private banking, financial planning, or investment industries. Topic to be approved by both a faculty member and a designated manager. A seminar presentation of the objectives, methodology, and assumptions is required during the spring semester. Upon the completion of the project, the written report will be presented and defended in a setting with a panel of faculty members and industry representatives. Prerequisites: Completion of all other MTIM requirements.

Elective Courses
Students may select electives from graduate courses or undergraduate courses, numbered 500 or above, as offered by the School of Business. Electives are considered an essential part of the basic curriculum and should be selected upon approval by the student’s graduate advisor.